GROW Seminars

Our comprehensive seminars will change the way you think about your business by exposing you to proven knowledge and systems that will unlock new opportunities for growth. Our presenters are noted restaurant industry experts and will cover a variety of topics that will hone your business skills and help you succeed.

Seminar Archive

Our seminars are filmed and available for members on demand. The Restaurant Marketing Boot Camp video will be available shortly. 

Improve Employee Retention in Today's Tough Labor Market
Presented by Nandu Awatramani 

An interactive seminar where you will learn 8 proven techniques to improve employee retention. You’ll also work on specific employee search and retention methods that you can implement to immediately get better results in attracting reliable, skilled and motivated (full and part-time) employees.
8 Proven Techniques to Reduce Employee Turnover

• Techniques proven to work repeatedly to find and hire employees who perform better, remain accountable, are engaged, improve check averages and increase customer loyalty.

• What it takes to retain these employees long term.
• Which techniques you should focus on to see immediate results.

 The Hot Magnet Job Advertisement – (Template Provided)

• Say goodbye to the days when you had to choose from a small number of average candidates who showed up for an interview. Create an employment ad specific to your business that will attract 3 to 5 times more quality candidates to show up for an interview - so you get to choose from the best candidates.
• Learn how to motivate your existing employees and contacts to refer strong candidates your way.

 Improve Accountability and Prevent New Hires from Quitting – (Template Provided)

• Most employees quit within the initial 90 days of employment. Learn what you can do to stop employee turnover during this initial period by removing specific de-motivators that cause new hires to quit.
• A specific technique you can use immediately to get your new hires to remain accountable and meet your expectations more quickly. 

Today’s potential employees have more choices than they had before. The old ways of finding, retaining and motivating part and full-time employees aren’t working. You need to adapt your methods to meet today’s changing employment landscape to get better results. Get ready to use templates and resources that will immediately help you find and hire dependable employees and improve retention.
​​Nandu Awatramani is the founder of F and B Business School, an online business school for the restaurant industry that teaches best business practices and how to more easily run an efficient and profitable restaurant business. He has 18 years of experience owning and operating restaurants & hotels in diverse international markets. From 2012 to 2016, he successfully increased his revenues by 296%, profits by 212%, and employee retention from 35% to 92% (3 times better than the industry average). Today, he shares his proven systems and techniques to help other restaurant owners achieve similar results.  

​​Restaurant Marketing Boot Camp | Presented by Marcus Guiliano
All the tools you need to boost your brand! 

This seminar will get you in great shape to tackle a range of marketing initiatives that will build awareness of your brand and drive people to your restaurant. We are kicking off our GROW Seminar series with a highly respected presenter who will provide an all-encompassing look at marketing a restaurant.
Seminar Curriculum:
Building Your Number ONE Asset in the Restaurant Business  30 Minutes
Marketing is massively confusing these days. More companies than ever are willing to take your money to use their marketing platform. Do these platforms work? Do you even need them? How diversified should your marketing be? Revisit the fundamentals of marketing and go back to the basics. Learn how to build your number ONE asset for marketing.
5-10 minute Q+A Session.
The Five Key Elements to Your Digital Presence | Includes Feedback on Websites  45 minutes
Learn five of the key psychological elements that help your potential guests make buying decisions and transform your digital presence on your platforms to increase sales. Learn simple, but rarely executed, tips, hacks and tactics to increase the image you are presenting.  Don’t underestimate the power of the digital age - and don’t be intimidated by it. Your business and employees are depending on it.
5-10 minute Q+A Session.
Using Facebook Messenger Bots to Crush Your Marketing  30 minutes
Technology can remove us from the personal experience that we give our guests.  But technology can also bridge that gap when it’s used correctly. Marcus will teach you his “crystal ball” strategy for attracting new guests to your restaurant.
5-10 minute Q+A Session.
How to Update and Optimize Your Personal Facebook Page  20 minutes
Learn how to balance and leverage your personal Facebook page to benefit your business. Find out why this balance is important, and how to utilize this formula to stand out in social media.
5-10 minute Q+A Session.

Marcus Guiliano is an International Speaker, Forbes Business Council Contributor, Restaurant Owner & Restaurant Success Coach, and has authored two business books. Founder of the 50 Steps Restaurant Success Academy, Marcus is dedicated to helping other business owners prosper. 
Marcus and his books have been featured on ABC, CBS, Good Morning America, Dr Oz, OneGreenPlanet, TEDx, NY Times, CNN and many other media outlets.  Marcus and his wife opened Aroma Thyme Bistro in 2003 in an economically depressed area in upstate NY. A high end Farm-To-Table restaurant in this area was not initially well received. Marcus quickly learned how to become a marketing guru and the restaurant has thrived and had a positive impact on the local area.
Marcus's other calling is food activism, which includes socially responsible ingredients, local sourcing and supporting family operated food and beverage. His TEDx talk was about finding your passion in your career. Marcus is a passionate expert in both real food and business marketing. 

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