The floor of the 2014 International Restaurant and Foodservice Show of NY at the Jacob K. Javits Center was full of great products from food to furniture to fun. One of the more grand show booths was devoted to something that was a little less tangible but just as important to the restaurant owner – technology-based services. MoPro, a digital marketing company with their friendly blue octopus mascot in black-rimmed glasses, invited onlookers to sit at one of their 12 computers and get a hands-on feel for their product.
Everyone knows being online is a must to keep your restaurant going, but cost and time are always factors in deciding just how much technology is really necessary. MoPro, advertised as being a team of digital superheroes, not only assists in building a visually stimulating website with professional-grade photos of your restaurant but creates Facebook pages, blogs, social media feeds and more. Then they conveniently house all of these pieces on one screen for easy use. This saves time on maintenance as well as money by not having multiple companies running each aspect of your business – it’s a one-stop-shop.
The NYS Restaurant Association was first introduced to MoPro by the National Restaurant Association (NRA). Due to MoPro’s stellar reputation having produced 5000 hi-def, award winning quality videos, including hundreds of restaurants and held accounts for more than 125 major brands and fortune 500 companies, the NRA formed a partnership with MoPro to provide these services at a discount to members. Through our dual-membership agreement with the NRA the NYS Restaurant Association is able to provide this service to our members as well. Members can begin saving with a startup fee of only $199 (retail cost is $1,399) and $199/month maintenance when they sign up for their two year agreement. Your website, custom video, mobile site, Facebook integration and e-commerce are all included in this service. This package will give you the tools you need to manage your digital marketing in one convenient place.